<!-- / icon and title --> <!-- message --> Search Engine Optimization: An Hour a Day
Influence search engine results and bring targeted traffic to your website in just an hour day with the second edition of this bestselling <acronym title="Search Engine Optimization">SEO</acronym> guide, Search Engine Optimization: An Hour a Day. Drawing on years of experience as successful <acronym title="Search Engine Optimization">SEO</acronym> consultants, Jennifer Grappone and Gradiva Couzin provide detailed, practical, and often surprisingly simple techniques for increasing your online visibitlity and delivering stellar results. Their easy-to-follow strategies include setting <acronym title="Search Engine Optimization">SEO</acronym> goals, optimizing your site for, search engines, blogs and social media, developing and implementing a strategy including both free and paid efforts, and using the latest tools to monitor trends, measure the competition, and track your results. Bracing as a shot of espresso,Search Engine Optimization: An Hour a Day is your step-by-step guide to putting your website in the spotlight.
A Step-by-Step Guide
Back and bracing as ever, Search Engine Optimization: An Hour a Day, Second Edition offers brisk advice, bite-sized tasks, and smart tools to help you increase visibility for your website on the major search engines. In this new edition of their bestselling how-to guide, <acronym title="Search Engine Optimization">SEO</acronym> consultants Jennifer Grappone and Gradiva Couzin offer surprisingly easy do-it-yourself techniques as well as the very latest <acronym title="Search Engine Optimization">SEO</acronym> strategies for small, very small, and large businesses, as well as for bloggers and web designers.
*Cut through the trendy jargon to find the "Eternal Truths" of <acronym title="Search Engine Optimization">SEO</acronym>
*Discover the right keywords using the latest research tools and your own gut check
*Get to know your stats and the free stat-collector, Google Analytics
*Optimize your site for search engines and your site visitors so you can be found, then make the sale
*Use the social web to help you reach your business goals, even if you're not a social networking butterfly
You'll also find:
*Essential hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies
*Engaging right-brain vs. left-brain discussions about tackling key issues from two unique perspectives
*Real-world "From the Trenches" case studies that illustrate successes to learn from and mistakes to avoid
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